Analysis of my college magazine.
I called my magazine after the name of the college I thought this was appropriate so that pupils and future pupils new exactly what the magazine was about. The target audience for my magazine are the pupils, parents and pupils whishing to attend the college. This is shown by the articles in the magazine, the articles in the magazine only relate to the target audience, “trip to Ghana” shows that only those attending will be able to go or those whishing to attend might have the chance to go in the future,“ join the school council, have your say” also only applies to those attending. The image on the front cover also tells us that the target audience is the pupils, as the image is of a pupil working. I thought it was appropriate as it shows a girl who attends the college doing work; this gives the impression that pupils who attend are studios and hard working which also gives a good impression for parents and future pupils. Articles of future events and AS/A levels results are also shown on the front cover along with images of the basket balers and pupils working.
Originally I was going to have no other images on the front cover other than my main image, however after reflecting on my work I thought having more images made the magazine more enticing and allowed the readers to see more of what the magazine was about. Particular items such as the trip to Ghana and the success of the AS/A level results are featured on the cover, as they are interesting topics that the target audience would want to know about thus drawing in the reader.
Through out the front cover and the contents page, I have used the same color font, navy blue, which is also the colors of the college and the school, I thought this color would be appropriate as the color navy blue represents the school/ college making the pupils automatically think the magazine is part of the college jus by looking at the colors used. I used the same font throughout as it makes the magazine flow, however I did change the font on the kicker “ new media art suite” as I wanted it to stand out and look different compared to the other articles on the front cover. The front cover of the magazine looks similar to other college magazines because like other college magazines it is formal with articles and images relating to the college, also the colors used like other magazine relate to the college colors.
The presentation of the magazine is spaced out with strap lines on both sides too balance it out, it has three images that relate to the college at the bottom of the page evenly spaced out but rotated round to make it look more interesting. The magazine looks very formal thus making it not look cheap, compared to other magazines, which are busy and use inappropriate colors. The magazine mainly appeals to women, as the school is an all girls’ school and the college is 80% girls, however the articles in the magazine mainly address both sexes. The magazine is not designed to appeal to the older generation, however parents maybe interested in results and future events. Overall the magazine offers the readers up to date information about the college also events within in or around the college, it allows the reader to find out information that he/she would not find just walking around, It is bright and enticing and draws in the reader with exciting relevant imagery.